Disney launches its own messaging app, Disney Mix, aimed at kids and families

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Mix_Logo Disney today is wading into the mobile messaging market with a new chat application called Disney Mix, aimed at kids, tweens and families. While the app will compete to some extent with popular messaging clients like WhatsApp, Facebook Messenger, Snapchat and others, the goal with Disney Mix is to provide a safer alternative that’s built with the needs of kids in mind. That means the… Read More

Another communications head leaves Twitter

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twitter-up Jim Prosser, Twitter’s head of corporate, revenue, and policy communications, is leaving the company. He’s headed over to SoFi to run communications and policy, he said on Twitter. It’s noteworthy that three of Twitter’s top communications executives have left in the past month. The highest profile departure in the past few weeks was longtime Apple veteran PR… Read More

Facebook’s new anti-clickbait algorithm buries bogus headlines

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fb-clickbait1 Facebook Pages and websites that frequently withhold, exaggerate or distort information in their link headlines will disappear from News Feed thanks to a new anti-clickbait algorithm that’s now rolling out. Facebook manually classified tens of thousands of headlines with a clickbaitiness score to train the new algorithm. Now it can detect headlines like “When She Looked Under… Read More

Twitter’s newest ads are designed to get users to tweet

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screenshot_742 Twitter today is debuting a new advertising format that will encourage its users to tweet more often, while talking about an advertiser’s brand. With the new ads, businesses and brands will now be able to post a call-to-action that offers some sort of exclusive content that can only be unlocked with a tweet – like the ability to preview the trailer from a new film, gain access to… Read More

Inside Facebook’s new “Area 404” hardware lab

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fb-area-404 This is where Facebook will prototype its solar drones, Internet-beaming lasers, VR headsets, and next-gen servers. The problem with moving faster than most companies is that Facebook was plagued by delays whenever it had to outsource prototyping and testing of its gadgets and gizmos. With so much hardware on its 10-year roadmap, and quarter after quarter of profits stacking up, it made sense… Read More

Facebook rolls out a personalized Olympics section in the News Feed, plus Olympic filters and frames

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image005 Not to be outdone by Twitter – who, yesterday introduced followable Moments and other means of tuning into Olympics news via its network – Facebook is rolling out a number of ways for its users to show support for their favorite teams plus track the Olympics news they care about in a dedicated section of the News Feed, the company announced this week. Naturally, the social… Read More

The NFL is the first sports league on Snapchat Discover

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Arizona Cardinals' Carson Palmer drops back during the first half the NFL football NFC Championship game against the Carolina Panthers, Sunday, Jan. 24, 2016, in Charlotte, N.C. (AP Photo/Bob Leverone) The NFL and Snapchat heart each other, and will continue to heart each other for multiple years to come: The two announced an extension to their “strategic partnership” today, which includes Snapchat’s first official sports league Discover channel, an NFL-programmed collection of piping hot football fan service content. The NFL is also doubling down on its existing commitment… Read More

Snapchat lets the people have Geostickers

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Snapchat GeoStickers Everyone loves stickers. Snapchat must be on to us because the company just launched Geostickers, a new feature that lets users send city specific stickers in snaps and messages. There are 15 stickers available in San Francisco as of now and we expect more to come. The adorable caricatures delightfully mock tech culture, jab at rising rents, and highlight local landmarks. In addition to… Read More